I stumbled on this vivid infographic from Kissmetrics. This is certainly worth studying and considering when you develop your next in-store project. Colour and Marketing. Colour and Branding. Colour and the Consumer. Other Influences and Overall Design. The Element of Time. Power Words.
I have to admit after following it very closely this year,CES (Consumer Electronics Show) didn’t seem to deliver it’s usual punch of hype and ensuing drool flood for gadget freaks. Frankly, I think we are all waiting to see what happens with the home television market and what some companies (*cough* Apple) will do.… Continue Reading
Click here to listen to a great 27 minute CBC podcast by Terry O’Reilly highlighting the differences between male and female shoppers. There are a host of insights that can be easily applied to your practices when managing the gender gap in-store. The podcast is also available for purchase in the iTunes store.… Continue Reading
Our industry (display and printing companies) is pretty renowned for serving this up. Challenge to us all. Short, to the point and visually compelling. If you can’t present yourself and your services in a clear, concise and compelling fashion why should anybody believe in your ability to do it for them? IT… Continue Reading
Stunning projection project in London launching the Nokia Lumia 800 handset with Toronto’s own Deadmau5. Big box stores, you have thousands of square feet on your ceilings, what about a little in-store theatre?